I felt that the original designs for this feature were actually very easy to navigate, and relatively simple to operate. It was, however, too far separated from the rest of the platform, and given that the personas are the beating heart of Rubi, it needed to be accessible.
The main solution here was to involve the personas page in the Nav bar menu, allowing it to be conveniently accessible no matter where you are. Along with that, I also allowed for a view of your existing personas, so they could be created, edited and viewed in the same place.




